Isn’t a Pitch basically a Press Release that’s online and social?

Traditional PR Distribution PitchEngine was created as an alternative to the aging, broken PR distribution process still in existence today. It’s been an uphill battle, mostly because change is hard to make, especially for large organizations that are used to simply going through the motions. First, we educated our users on what PR Distribution services really do.  From there, we show them the benefits of writing for their audience - which may include customers and influencers like journalists and bloggers. It’s our philosophy that authenticity and relationships are the key to success in PR. Good writing is a piece of it, but push-button spam can only hurt your reputation and brand credibility. We believe that reaching a relevant audience is a far more efficient than just “throwing a rock in the ocean.”

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